IMS


Overview

Headquartered in Princeton, New Jersey, American Opinion Research Media (AOR Media) is one of the fastest-growing, full—service quantitative and qualitative media research companies in the world focusing specifically on research for newspapers, magazines and other media.

AOR media has worked with hundreds of leading newspapers and magazines. No other media research firm can match the depth of services and experience AOR provides.

Senior executives have actually worked at newspapers-including USA TODAY.

For example, Tony Casale, CEO, a two–time Pulitzer Prize finalist worked on the planning and startup team of USA TODAY and then served as national editor. Tony was Director of Research for Gannett Co., Inc. before joining American Opinion Research.


AOR Media delivers solutions
, not just numbers. We won't leave you with a stack of data.

At AOR Media you get:

Statistical information that’s easy to understand; you don't have to be a researcher to understand our research. Every page has easy-to-read charts, graphs and key points.

Bottom-line research that gets results. We turn results into actionable recommendations and then work with clients to implement these recommendations

A unique corporate structure that provides flexibility in the range of services we offer

The most sophisticated methodologies to retain current readers and reach new ones and attract advertisers

The most extensive follow-up services offered by any research firm

An award-winning design group with the flexibility to design everything from sales materials to entire publications


Every AOR research project comes with specific recommendations. Our researchers team with our marketing professionals to create strategies that work.