From consumers to healthcare professionals.

AOR has conducted research on health and medical issues for medical device companies, pharmaceutical medicine and laboratory services in the U.S. and in more than 30 countries. Target audiences included consumers (including those with specific illnesses and conditions), physicians and nurses of all types, anesthesiologists, hospital administrators, radiologists, purchasing and compliance officers, and many others.

Consumer and business-to-business research has covered the entire health care spectrum industry, including diabetes, cardiology, urology, radiology, oncology, and others.

Our research has been used to test product concepts, for pricing, in peer-reviewed journals, corporate presentations, public and media relations, for sales force training and before regulatory agencies.